Leaflets

Printed Leaflets: A Powerful, Tangible Tool for Marketing and Brand Awareness

Printed leaflets remain one of the most cost-effective and impactful marketing tools for businesses of all sizes. Whether it’s a single-sheet flyer, a roll-fold leaflet, or a z-fold leaflet, these paper-based promotional materials are designed to deliver your message quickly, clearly, and memorably.

What is a leaflet?

So, what exactly is a printed leaflet? It’s a compact, easy-to-distribute piece of marketing material that highlights key information about your business, products, services, or events. Single-sheet leaflets are simple, flat pages—perfect for short, punchy messages. Roll-fold and z-fold leaflets offer more space, unfolding to reveal multiple panels that guide the reader through your content in a structured, engaging way.

table full of different size leaflets

Why leaflets?

The purpose behind printing leaflets is to grab attention, create interest, and drive action—whether that’s visiting a website, making a purchase, or attending an event. Leaflets can be handed out in person, mailed, included in packaging, or displayed in public spaces.

But why go with print in a digital age? Because print is tangible. A leaflet is something your audience can physically hold and interact with. It doesn’t disappear with a swipe or get lost in a crowded inbox. Print feels real, trustworthy, and professional. It shows that you’ve invested in your brand and care about quality.

What paper is typical for leaflets whether single page or folded?

Depending on purpose, leaflets can be printed on paper grammages ranging  from 115gsm right up to 170gsm, matt or gloss.

The folded versions are typically z-fold leaflet– where the pages zig zag on top of each other, a one simple folded leaflet  – where the sheet is folded in half or a roll- fold leaflet – where the pages fold into each other like a roll.

Uses for leaflets

Leaflets are incredibly versatile and budget-friendly. They’re ideal for quick promotions, detailed product overviews, or brand introductions. Their portability makes them perfect for trade shows, storefronts, and direct mail campaigns.

In short, printed leaflets are more than just pieces of paper—they’re powerful mini-marketing machines. If you’re looking to boost your brand visibility, connect with your audience, and leave a lasting impression, printed leaflets are a must-have in your marketing toolkit.

person holding a stack of leaflets

Order your leaflets online

Remata offers an easy way to order and upload your print ready artwork. Simply go onto the Remata Online Printshop and order anytime of the day or night , 24/7.

To order this product online click here and be directed to the easy to use Remata Online Printshop.