Brochures
Why Printed Product and Company Brochures are a must for every business
In today’s fast-paced digital world, printed brochures might seem old-fashioned—but they are still one of the most powerful and trusted marketing tools available. A product or company brochure is a professionally designed booklet or folded document that highlights a company’s offerings, values, and key information. It often includes high-quality images, compelling text, contact details, and branding elements like logos and color schemes. All used to remind or even introduce the reader to the brand or company as an authority in that field. Hence the reason why design is so important. Good design is what attracts and compels the reader to endorse and then buy into the brand or company. And being printed on paper its a form that they can hold, write on, file, pass on and refer to with ease.
The purpose of a printed brochure
The main purpose of a brochure, whether it’s a product brochure or company brochure, is to inform, engage, and persuade. Whether it’s showcasing a new product line or summarizing a company’s services, brochures offer a compact and convenient way to communicate directly with potential customers. They’re typically handed out at trade shows, sent via mail, or placed in reception areas—anywhere they can be picked up and read.
What paper or finishes are typically used in printing brochures?
Brochures are usually printed on a 150gsm matt or gloss paper for the inside pages and a 200gsm or 250 gsm cover on the outside to provide a professional look and feel. Many add a laminate to the outside of the cover to provide more durability or a varnish to enhance the appearance of the final printed product. Brochures can carry large amounts of information, so it is not uncommon to design from 8 to 60 inside pages especially when there is a lot of information to convey.
Why printed brochures?
What makes printed brochures especially valuable is their tangibility. Unlike digital ads that can be scrolled past in seconds, a printed brochure stays in a person’s hands—and often, on their desk. The physical presence of a brochure creates a lasting impression and conveys professionalism and credibility. People trust print. It feels more personal, more permanent, and more serious.
Importance of printed brochures
For businesses looking to strengthen their brand identity, brochures are a must. They not only tell your story but do so in a way that reflects your brand’s quality and attention to detail. They’re also an excellent way to reach audiences who may not be online all the time.In short, printed brochures are more than just paper—they’re portable salespeople, brand ambassadors, and trust builders. If you’re serious about marketing and want to stand out in a crowded marketplace, investing in high-quality printed brochures is not just smart—it’s essential.
Its easy to use our Online Printshop to upload and place your order
To ensure you have all the versatility you need we created an online printshop just for you. So why not try the Remata Online Print Shop and upload your print ready artwork and order any time day or night in the comfort of your home.
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